Björn Borg Underwear Sale (!?)

— Mon, 7th December 2009 —

This is too bizarre not to post. The active underwear boutique on Crosby Street belonging to ’80s Swedish tennis sensation Björn Borg is hosting a moving sale featuring 50-70% off Borg-branded briefs and boxer-briefs. The distinctive specimens typically retail for upwards of $30. The store officially closes on December 15. And, no, the apparel, leather bags, and eyeglasses you see on Borg’s Web site cannot be found at the physical store.

Björn Borg boutique – 89 Crosby St between Prince & Spring -Mon-Fri 11am-5pm – 212-625-2334 – Map

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