The Raw Revolution

— Wed, 12th August 2009 —

Racked gets up close and personal with Gap‘s new line of raw “1969” denim. Now, it could be the greatest thing to happen to jeans since the rise of raw denim itself, but are guys really going to give up their A.P.C. New Standard‘s? The difference between $70 and $160 starts to seem marginal when you consider just how many years you’re going to spend in the things. Still, Gap’s bound to expose a far larger audience to the beauty that is raw, which might inspire more men to put more thought into the materials they wear, and the products they buy. Only time will tell.

Varvatos 70% Off Last Call

— Tue, 11th August 2009 —

We just got word that John Varvatos boutiques began packing up what’s left of 70% off S/S ’09, today, 8/11. The process is expected to take about a week.

John Varvatos – 122 Spring St at Greene – 212-965-0700 – Map
John Varvatos –
315 Bowery at Bleeker – 212-358-0315 – Map

Patagonia 40-60% Off

— Tue, 11th August 2009 —

Through next Thursday, 8/20, our favorite outdoor brand Patagonia is taking 40-60% off tons of apparel, shoes, luggage, and bags — in stores and online.

Patagonia – 426 Columbus Ave between 80th & 81st – 212-441-0011 – Map
Patagonia – 101 Wooster St between Spring & Prince – 212-343-1776 – Map